Target's decision to end its price-matching policy marks a significant strategic shift aimed at enhancing financial ...

QUESTION: In past columns, you have made reference to target marketing. Exactly what is it, and how does one go about developing the strategy?

Under Target's current policy, the company will match the price of store-bought products if customers "then find the ...

QUESTION: In past articles, you have made reference to target marketing. Exactly what is target marketing, and how does one go about developing the strategy?

Target Corporation (NYSE:TGT) plans to end its guarantee to price-match products sold at Amazon (AMZN) and Walmart (NYSE:WMT) on July 28. Currently, Target (NYSE:TGT) matches the price shoppers may ...

Target cut its go-to-market timeframe from 7 months to 8 weeks. Here’s why. The retailer has created an operating model that quickly enables it to bring new trends to consumers.

As part of a plan to open 300 new locations over a decade, Target is launching 20 stores this year while investing in supply ...

Maximizing the impact of go-to-market strategy: How strategic trade-offs, deep audience insights, and cohesive execution fuel sustained growth and exceptional results.

Target is delivering on sustainability promises by testing a new net-zero energy store after rolling out eco-friendly product labels earlier this month.