Looking to draw on the heritage of its portfolio, Warner Bros. Discovery is rolling out an initiative called WBD Storyverse ...

A strong brand experience is the result of carefully orchestrating every interaction a customer has with the brand.

Beyoncé is continuing her relationship with Levi's with a limited-edition T-shirt collection paying tribute to her album ...

The tote is the ultimate cultural signifier on farmers market turf — so do you go with a pristine Williams Sonoma style or a ...

For decades‭, ‬the luxury fashion world has been shaped by a storied few‭ ‬—‭ ‬Chanel‭, ‬ Louis Vuitton‭, ‬Gucci‭, ‬Dior‭ ‬—‭ ‬names so embedded in the public imagination that their mere mention ...

Even as luxury brands swap creative directors to favor quiet luxury, function and strategy, the gender gaps persists at the ...

Lucy Choi worked in a variety of fields, including finance and IT, before she finally started her eponymous shoe company Zoey Lyttle is a Society & Culture Writer-Reporter at PEOPLE. She covers ...

2023 — Karl Lagerfeld: A Line of Beauty The 2023 Met Gala honored the work of legendary and controversial fashion designer Karl Lagerfeld. Throughout his career, he made his mark on brands like ...

Full service marketing agency, Savi Communications (Savi), has been appointed as the agency to oversee contemporary Australian clothing brand Ena Pelly’s media and performance marketing ...

Chinese manufacturers are going viral on TikTok for “exposing” the origins and high markups of European luxury brands. The direct-to-consumer prices sound almost too good to be true. Could they be the ...

The full impact of the newly announced tariffs on imports is still uncertain, but to help our readers sort through the mess, the Strategist will be keeping an eye on any brand announcements in ...

London (and its bi-annual stop on the fashion week circuit) always manages to deliver a wealth of inspiration for what this fashion capital has to offer. But who’s on our radar this season? Read on ...