AdTech: Meta's AI advancements redefine media planning, shifting from granular targeting to algorithm-driven creative matching. Agencies are building independent data infrastructures to counter ...

Matt Holmes, former Poem co-founder and Emotive head of earned creative, has joined MBCS.Landing at the creative arm of IPG Mediabrands as its new head of creative strategy and ideation, Holmes will ...

Start earning with AI today. Try these 4 smart ChatGPT prompts to create services, products, and value clients will pay ...

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