Nerds Gummy Clusters are now the top sugar confection on the market, overtaking Mars Wrigley's Skittles, according to Ferrara. ... COST Costco Wholesale Corporation 982.09-3.75 (-0.38%) ...

Then, in 2024, the Nerds Gummy Cluster went from a gamble that was being marketed in part by word of mouth, to being showcased on a national stage in Ferrara’s first Super Bowl ad.

Nerds Candy launched Nerds Gummy Clusters in 2020, two years after it was bought by Chicago-based Ferrara Candy Company. Prior to the release of the clusters, all Nerds Candy products combined ...

As of October 2024, sales of Nerds Gummy Clusters alone surpassed $500 million, according to Circana — a 900% increase in the sales of all Nerds Candy products.

Nerds Gummy Clusters received an unexpected boost in 2021 when influencer Kylie Jenner declared the treat “next level” to her 200 million Instagram followers.