The veteran media leader who revolutionised India’s media and advertising industry, passes away after a long fight against ...

Such a staggering turnout is a marketer’s dream, offering brands a unique platform to reach a diverse and engaged audience. Yet, this rare opportunity demands careful balancing of promotional ...

Meta’s abandonment of fact-checking in favour of community moderation has tipped the industry, with people voicing concerns ...

The martech’s seventh acquisition is aimed at bolstering its tech offerings, adding BigStep's expertise in AI, cloud, and ...

CEO told Campaign's sister title, PRWeek, that some of the comments being made about his decision to require all employees to ...

The duo to provide AI-powered personalised videos for advertising and social media marketing requirements of brands in India.

From fostering creativity to risking attrition, the implications of WPP’s work-from-office mandate for the advertising sector ...

Campaign finds out how they can avoid risking digital irrelevance by crafting campaigns that inspire authentic audience ...

In today’s digital era, where artificial intelligence (AI) is becoming an indispensable part of daily life, the younger ...

Kong based company will invest 80% of its ad budget in digital marketing to boost TV sales across India this year.

Leo Burnett, which conceptualised and executed the first campaign, continues their creative partnership with ACKO by bringing ...